A chap called J F Lewis is guest-posting at Scalzi’s Whatever today. He claims he’s written a totally new take on the modern vampire novel, but looking at the cover art supplied (which isn’t merely cheesy as all hell but also looks like a bad eighties hair-metal album cover) reminds me why I instinctively recoil from the thought of going near this genre as a reader, new take or not.
This is why book marketing is such a fascinating subject. Yes, I’m aware that many readers would have a similar reaction to the covers of books (and albums) I love dearly. No, I’m not being elitist. This is just another example of why genre fiction is like rock music.