Yeah, this:

In general, as soon as the speculative language is introduced, it is relatively easy to get people involved and excited about tomorrow’s potential, possibilities, and dangers. Even the ones who are naturally more inclined to focus on short-term challenges seem to be at ease taking a break from the everyday struggle. All in all, the future is a safe place; it allows us to wander through a judgment-free land where we can either be critical and vent our frustrations about the present or dream sweet dreams to boost our optimism. However, while the act of futuring can be enjoyable and led by enthusiasm, there are in my opinion a couple of natural inclinations that we need to keep under control for more convincing results. The first is about the tendency of projecting sensationalistic and shocking images of our future reality. While I understand the value of uncanny scenarios to capture people’s interest, I doubt that the appeal of the weird and disturbing can provide long-lasting engagement and stimulate tangible responses. The second is the proneness to imply a certain grade of universality for our speculations. We often assume, involuntarily, that present realities will converge and homogenize into one omni-comprehensive future, giving the green light to stereotyped and de-contextualized future visions.